30Under30 Honouree: Harshil Patel

Great to hear from Significant Insights Global 30 under 30 honouree Harshil Patel, who is a passionate software developer and data engineer manager, leading impactful marketing insights and driving innovation in the data analytics sector.

So, how did you get into the industry, and take us through how you got to this point?

My journey into the world of data and technology started during my undergraduate studies in Computer Engineering, where I discovered my passion for solving problems using code. This passion deepened during my master’s in Big Data Analytics, which allowed me to bridge the gap between software development and data analysis. My professional experience spans various industries, from creating precision APIs and developing marketing models to building scalable web solutions. Each role has honed my skills and prepared me for the challenges of leading impactful data-driven initiatives today.

Why should anyone consider a career in market research, data, and insights?

Market research and data insights offer a unique blend of creativity and logic. It’s a field where you not only solve complex problems but also shape strategies that can drive meaningful change. Whether it’s uncovering hidden trends, optimizing campaigns, or influencing major decisions, this career provides the satisfaction of seeing your work make a real-world impact.

Career paths are rarely without challenges. Can you share an honest moment from your career when things didn’t go quite according to plan, but the lessons remain with you to this day?

Early in my career, I was tasked with leading the development of a critical data pipeline for a major client. The project had tight deadlines, and I underestimated the time required for integrating multiple APIs and handling data discrepancies from various sources. Midway through the project, we discovered that a key data source had inconsistencies that rendered a significant portion of our initial work unusable. It not only set us back but also risked damaging the client’s trust.

To recover, I had to quickly assess the situation, communicate transparently with the client, and mobilize the team to rework the pipeline. We implemented a real-time validation system and collaborated closely with the client’s team to ensure data integrity moving forward. While we eventually delivered a successful solution, the experience taught me invaluable lessons about proactive risk assessment, contingency planning, and the importance of clear communication during crises. It was one of the most stressful moments of my career, but it significantly shaped how I approach projects today.

What two things should junior researchers focus on as they progress in their careers?

Adaptability: The data and tech landscape evolves rapidly. Be ready to learn, unlearn, and relearn to stay ahead.

Storytelling: Numbers and charts are only half the battle. The ability to translate data into actionable insights and communicate them effectively is key to making an impact.

Do you have any advice for our sector?

Our sector must embrace diversity—not just in the people we hire but in the perspectives we consider. Innovation thrives when different ideas collide. Additionally, we should prioritize ethics and transparency in how we collect, process, and utilize data to maintain public trust in an increasingly data-driven world.

Do you have anyone who has helped your career so far that you’d like to acknowledge and say thanks or give a shout out to?

I would like to thank my mentors and colleagues who have challenged and supported me at every stage of my journey. From professors who sparked my curiosity about data to leaders like Hilary Borndahl, CEO of Miix Analytics, who provided mentorship and encouragement, their guidance and inspiration have been invaluable.

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